The investor risk is unknown and not quantifiable. We believe that financial markets work on a very simple mechanism of demand and supply. The price of the stock is very much dependent on buy and sell volumes. Fear and greed impact the investor psychology, decision-making, and cause market volatility. Anyone who assures / promises upward movement of a stock, big gains or can quantify market doubling returns is kidding with you.

As Dan Gardner famously puts it, “No one can foresee the consequences of trivia and accident, and for that reason alone, the future will forever be filled with surprises.” No one can promise anything, no one knows what is going behind the scenes in a company, there is no one who can predict or has control over the price movement of a stock.